Modal is a pure cellulose fibre made of 100% Natural origin wood.
The development of modal fibre began in the 1930s. The Japanese introduced it in 1942 in the form we still use it today. Both Deciduous and Coniferous trees can be used in it's production. Only the highest quality of Cellulose is used to be finished into Modal Fibre.

In distiguishing more clearly what the Modal fibre is we can look at viscose, a better known fibre. Viscose is a basic cellulose fibre, whereas Modal is the more refined fibre which is achieved through different finishing techniques.

Modal can be called the third or fourth generation viscose fibre. The weakness of viscose have been eliminated. The resulting differences are is that Modal is more durable, and doesn;t wrinkle or shrink as viscose does. In it's processing a micro fibre constructionis formed which improves the insulation value, breathability and also makes the finished fabric feel soft and smooth.

Modal has the Following excellent product qualities:

- Optimum wear comfort- it "breathes"
- Good mositure absorption
- A soft feel
- High colour brilliance
- Ease of care

In many ways, modal acts like cotton, but it also has some significant advantages over cotton.

Modal is soft, smooth and breathes well. Its texture is similar to that of cotton or silk. It is cool to the touch and very absorbent. Like cotton, modal dyes easily and becomes color-fast after submersion in warm water.

One of the advantages of modal over cotton is its resistance to shrinkage, a notorious problem with cotton. Modal is also less likely to fade or to form pills as a result of friction. Its smoothness also makes hard water deposits less likely to adhere to the surface, so the fabric stays soft through repeated washings.

Modal drapes well and keeps its shape, even when wet. In order to keep them looking best, pure modal products should be ironed after washing. This may not be necessary for Modal fabric blends, however.